Insights that Power Business Strategy

The Future of Dentistry Survey™ (FODS) is DIAC’s annual survey of Canadian dentists, an established and trusted source of data-driven insight into professional trends, challenges, and opportunities in dentistry. Now conducted by Ipsos, a global leader in market research, the 2025 edition continues to deliver high-quality, evidence-based insight from Canadian dentists. 

New this year, DIAC is also introducing a separate Omnibus Survey, offering patient-focused data that reveals national attitudes, behaviours, and expectations around dental care.

Together, these reports provide DIAC members with the most comprehensive market view to date, supporting informed decisions in strategy, product development, and stakeholder engagement.

Investing in the Future of FODS

Producing a report of this calibre requires ongoing investment. The addition of Ipsos as FODS’ research partner reflects the continued evolution of the survey, bringing increased rigour, broader reach, and deeper insight through both dentist and patient-focused research.

To ensure FODS surveys remain independent, comprehensive, and future-ready, DIAC is introducing a member-exclusive pre-order price of $999 for access to the complete 2025 FODS package, available before November 18th. This bundled offer includes both the Future of Dentistry Survey and the new Omnibus Survey of Canadian patients.

This pricing structure allows DIAC to maintain the quality and relevance you’ve come to expect, without compromising on integrity or insight.

All DIAC members will continue to receive a complimentary topline summary of the FODS dentist survey, ensuring everyone benefits from high-level insights, even without purchasing the full report.

Exceptional Value for Members

A Competitive Price for Unmatched Insight

Comparable dental and healthcare reports range from $800 – $2,500, while omnibus surveys for general consumer data typically cost $500 – $1,500.

At $999, the 2025 package offers extraordinary value, giving you:

• Access to the Future of Dentistry Survey: a comprehensive report on trends from Canadian dentists

• New Omnibus Survey data, offering credible, patient-driven insights from one of the most trusted names in market research

This bundled access is available for a limited time. Only members who pre-order before November 18 will receive both reports for the single bundled price of $999. After that date, the reports will be sold separately.

Together, these two data sources deliver high-impact, Canada-specific market intelligence at a price well below industry norms, making this one of the most cost-effective and comprehensive insight tools available to DIAC members.

What You’ll Gain

• Comprehensive Market Intelligence:
  Understand what dentists are seeing and how patients are responding—two perspectives, one strategic resource.

• Credible, Independent Data:
  Dentist insights collected by DIAC; patient insights validated by Ipsos, a global leader in market research.

• A Competitive Edge:
  Exclusive access for DIAC members ensures you're better equipped to make data-backed decisions.

Sponsorships with Built-In Visibility and Value

DIAC sponsorship packages offer premium visibility across association channels, elevated brand recognition, and opportunities to shape future survey priorities—providing a powerful way to stand out and lead within the Canadian dental industry.

In addition, all sponsorship packages include full access to the Ipsos-powered 2025 FODS report and the new Ipsos Omnibus patient survey, at no additional cost. Explore Sponsorships.

Take the Next Step

Pre-order the 2025 FODS & Omnibus Survey Report
Learn About Sponsorship Opportunities